IDILIK          

IDILIK is a Miami female-founded hair salon that’s revolutionizing the industry. I worked closely with the IDILIK team to craft a brand experience that celebrates IDILIK’s unique staying power, landing on the concept of personal uniqueness and evolution. The result is a brand that celebrates the human capacity for change with a defiant tone and empowering feel.

What I did:
Branding, Graphic Design, Packaging Design, Web Design, Motion Graphics.




We designed the site to reflect a refined, fresh brand and designed an optimal shopping experience with a new structure, including categorization and enhanced browsing, product detail, and branded content. We then improved the site management to include sophisticated merchandising and flexibility.